Selling in Instagram DMs, or your own store?
Instagram is where Lebanese customers find you, and it should stay that way. The question is where they order, and how much of your evening that takes.
Swipe the table to compare
| Feature | Mahallat | Instagram DMs |
|---|---|---|
| Cost | 14 days free, then a monthly plan | Free |
| Customers see prices and stock | Always, by themselves | After they ask |
| Taking an order | The customer does it, day and night | You, one message at a time |
| Delivery address | Area, landmark and a GPS pin | Typed in chat or sent as a voice note |
| Order updates | Email on their own, WhatsApp in one tap | By hand |
| Stock | Updated by every sale | In your head |
| Customer list and history | Built automatically | Scattered across chats |
| Found on Google | ||
| Numbers at the end of the month | In the dashboard, and in Excel | Not without a notebook |
Instagram stays your shop window: link your store in your bio and stories. On Pro, the catalogue feed sends your products to Meta, so posts can tag them where Meta allows product tagging for your account (as of October 2026, Meta decides eligibility by account and country).
What changes with a store
Your evenings back
Customers find the size, the price and the delivery fee themselves, and order without waiting for you.
Fewer lost orders
Every order has an address, a phone number and a status, instead of a chat that scrolled away.
Customers who come back
A list of buyers, their orders and their areas, and messages that bring them back.
A business you can measure
What sells, where, and how it was paid, at the end of every day.
When DMs are enough
- You sell a few pieces a week and enjoy every conversation.
- Everything you sell is one of a kind, with no stock to track.
- You are testing an idea before investing in it.
Questions, answered
Will I lose my Instagram customers?
No. Instagram stays where people discover you. You send them to your store to order, with a link in your bio and stories.
Can I still take orders in DMs?
Yes. Add them as manual orders in seconds, so stock, customers and numbers stay right.
Is it worth it for a small shop?
If you spend more than an hour a day answering prices and addresses, a store usually pays for itself in time alone.
Your store, ready by the end of the week.
Start your 14-day free trial, or let us build the store for you. Then from $20 a month, paid by Whish.
No card. No contract. No transaction fees.